Why NOT to Vote for Mitt Romney Research Paper Example | Topics and Well Written Essays - 750 words

Why NOT to Vote for Mitt Romney - Research Paper Example Prior on during his vocation, he went without to take any political positions, however with time as he entertained himself into legislative issues, and it was in 1994 Senate race that he adjusted himself to the Republican Party. He is additionally accepted to have changed his situation on issues like fetus removal and immature microorganism research, likewise his position on gay rights and so on to an increasingly preservationist move, all the more so to adjust himself to the Party line. Thinking about his perspectives on international strategy, he is a backer for the American Exceptionalism and is found to have Mormon convictions in such manner, for example God has picked him to convey the assignment, be that as it may, his political convictions all the more so mirror the common standards of Mormon conviction framework. Thinking about his past record and execution in government just as in business, there are numerous reasons why not to decide in favor of Mitt Romney. His reputation as an agent mirrors his interpretation of the economy overall which may end up being deplorable for the U.S, additionally his deceitful track records alone are proofs enough representing his character and moxy. All the more along these lines, even the preservationists for the most part for the Republicans are careful about Romney as their Presidential Candidacy for his inability and dumbfounding reputation as Governor. For example, the medicinal services plan acted by his like Governor is like the Obamacare one, likewise the traditionalists question him for his validity as he has been discovered moving situations on issues like premature birth, weapon rights, his situation over TARP and so on. In addition, on the political front as well, his position doesn’t appear to be any more grounded as he had just done terrible in the primaries in South, the Mormon factor should bring him down. In this manner, the paper targets investigating every one of these viewpoints in detail, reve aling insight into the issue of why not to decide in favor of Romney. Right off the bat, the most essential issue for America now of time is the economy of the state, and any forthcoming contender for Presidency ought to have a solid vision in such manner to manage the emergencies. Be that as it may, Romney is an extremely frail up-and-comer in this unique situation, as he is known for his prosperity rate for running Staples and Dominos, which were running on an immense advance and a low turn-out rate, with an even lower wage rate (Romney and Tomothy pp 43). America needs a visionary to guide the economy at the correct pace, instead of somebody who has the capacity to convey pizzas and that as well, not having an uncommon turnout. Also, during his profession as a specialist he regularly has had false records which he has been figuring out how to manage utilizing deceptive and unlawful strategies, therefore offering a conversation starter mark on his character as a delegate for the i ndividuals of America. Romney's organization Bian Capital has had charges of extortion, and however he was Vice President of the organization, still he didn’t purchase any offers for the organization as he was at that point mindful of the money related dangers, hence he is a man who doesn’t even own what he does, owing a nation anyway is even a more dangerous business. Also, he figured out how to get away from the Olympics embarrassment by taking care of colossal checks as gifts to different gatherings includes all the while, in this way being another proof for his awful reputation. In addition, different reports when demonstrated that he additionally has a home in Utah, he never denied the charges however claimed to be uninformed of the reality which plainly infers of his goals to run office from here too, which he had figured out how to do wrongfully as wouldn’t have been conceivable something else. Additionally, he is unreasonably unpracticed for holding offi ce as a President; as he has regularly observed creation questionable explanations and regarding government as a

Artificial liver device Research Paper Example | Topics and Well Written Essays - 1250 words

Fake liver gadget - Research Paper Example In spite of the fact that the outcomes were promising, top to bottom research is as yet expected to accommodate administrative guidelines with the procedures utilized in utilizing ALDs; just as to decide different wellsprings of cell line, and different strategies for drawing out cell line reasonability. Presentation The liver is the biggest organ in the body. It has a heap of capacities: stockpiling of glycogen; amalgamation of glucose from fat and protein stores; detoxification of blood; protein union; bile creation to help fat assimilation; discharge of final results of protein digestion; blend, breakdown and guideline of hormones; and neutralizer creation among others. All these work together to look after homeostasis, and empower the distinctive body frameworks to work ideally. Interminable liver illness (for example cirrhosis) is the seventh driving reason for death in the US; with around 27,000 individuals biting the dust from it yearly (â€Å"Liver Disease: Statistics† n.pag.; â€Å"Liver Disease Statistics† n.pag.). As indicated by the Center for Disease Control, around 112,000 individuals released from in-understanding consideration are determined to have liver illnesses (â€Å"Chronic Liver Disease or Cirrhosis† n.pag.). ... It can cause side effects, for example, edema and jaundice; just as collection of metabolic waste items, for example, urea, in the long run harming the various organs particularly the cerebrum. As indicated by Pareja et al., â€Å"the best treatment [for]...patients [with interminable liver failure] are orthotropic liver transplantation...† (n.pag.). Be that as it may, giver liver is of restricted gracefully; and may take weeks, months or even years, before a reasonable organ benefactor is accessible. In a review directed by the Center for Liver Disease and Transplantation, roughly 17,000 individuals are hanging tight for a liver transplant in the US; with an estimated holding up time of 321 days (â€Å"Liver Transplantation Patient Guide: The Waiting List† n.pag.). Liver disappointment is combined with a high demise rate without transplantation (Carpentier et al. 1690). Aside from transplantation, scientists are investigating different choices in rewarding constant liv er infection. Among these are the employments of fake and bio-counterfeit liver gadgets that will offer transient help for bombing livers. Counterfeit liver (AL) gadgets utilize machines to free the blood or plasma of poisons and side-effects of digestion (Carpentier et al. 1690). Bio-fake liver (BAL) gadgets, then again, utilize cell lines housed in a bioreactor cartridge that play out the detoxification, biotransformation, discharge and engineered capacity of the liver (Carpentier et al. 1690). Accessibility of these gadgets, be that as it may, has not arrived at the market as more investigations are as yet being done so as to accommodate the various issues related with its far reaching use. Technique Bio-counterfeit liver gadgets give liver help ceaselessly to thirty days, empowering the patients’ liver to recuperate, or to

Cloud-based information services Coursework Example | Topics and Well Written Essays - 250 words

Cloud-based data administrations - Coursework Example The cloud has changed this by permitting similar representatives to work without the bother and cost of extra equipment. This has the impact of expanding profitability which drives income up while pushing the expense down. Second is that permits numerous clients to work with numerous applications and programming projects without wanting to buy individual applications and virtual products in every workstation since it is as of now in the cloud where they can promptly work without the additional product. This engages the workers since they are offered access to information and data which would not have been conceivable before again permitting more prominent efficiency in the association. Cloud additionally encourages sharing of data which is basic among groups working in large activities. It cuts the hour of sending and sharing it through the customary techniques for messages and is more secure than utilizing document sharing

Euthanasia The Right to Die Essay Example For Students

Willful extermination: The Right to Die Essay Willful extermination is a questionable theme. Individuals contend with regards to whether aperson who is in critical condition, or impairment, ought to have the privilege or not to asktheir specialist, or family members to kick the bucket by willful extermination. Individuals state that perishing byeuthanasia is to kick the bucket with pride, rather than carrying on with a fake life onrespirators and other life bolster machines. My own sentiments on this topicis one of the minority. In the event that an individual is at death's door, and there is nothinganyone can accomplish for them, for what reason would it be advisable for them to need to endure? Not exclusively do they sufferbut their family does likewise. They will look as their condition deteriorates, andthen the vision in their mind of the cherished one who has at long last kicked the bucket numerous monthsafter they were analyze as in critical condition, is a memory of an individual lying therehelpless, not ready to take car e of themselves, get up, or converse with you. One remarkable willful extermination case would be Sue Rodrigous. She had a malady known asLou Gehrigs sickness or ALS, which is an uncommon serious infection of the nervoussystem. ALS continuously wrecks the nerves that control the muscles. The resultsof which are shortcoming, loss of motion, and in the end passing. That is the thing that SueRodrigous was experiencing for well longer than a year. Realizing that her conditionwas just going to deteriorate, and inevitably, after the agony and enduring, wouldresult in death, Sue needed to bite the dust. She needed individuals to recall her as alively sound lady, not only a body lying powerless in an emergency clinic bed. Withthat thought at the top of the priority list, Sue went to court to battle for option to bite the dust by willful extermination. The courts didn't concur with her however. Dr. Jack Kevorkian, proposed the making of another clinical expert, theobitiarist, who might help critically ill patients to take their own lives,subject to severe rules. His patient additionally experienced Lou Gehrigs ailment. She was in terrible shape,struggling to hold her head up, couldn't talk, and needed to convey utilizing acomputer console. She was disintegrating rapidly. She was extremely brilliant, hesaid, a note of bitterness entering his voice. Kevorkian assembled a machine calledthe mercitron, a disorder of cylinders and containers that would permit patients withlittle portability to infuse themselves with a deadly mixed drink of medications. In Of Mice and Men by Steinbeck, there are instances of willful extermination. Candy andhis hound were as one since the canine was a little guy. One of the homestead hands pointed outthat the pooch was a whole lot of nothing to himself. The canine was old and would most beyond words passing. Knowing this, Candy consented to let the man shoot the pooch in the backof the head so the canine would pass on without feeling a thing. I dont see no purpose behind it, said Carlson. He went to hisbunk, pulled his sack from underneath it and took out a Lugerpistol. Les get it over with, Candy looked quite a while at Slim to attempt to discover some inversion. What's more, Slim gave him none. Finally Canady said delicately andhopelessly, Awright focus. After a day Candy is conversing with George and Lennie, and he says that he wishesthat when the day came that he was nothing more than a bad memory to himself any longer simply like his doghad been, that somebody shoot him. Obviously the most evident case of willful extermination is toward the finish of the novel. Lennie who is attached to things that are delicate to contact is stroking Curlys wifeshair. He gets diverted and breaks her neck and slaughters her. George,fearing Lennies life, takes his firearm and runs into the brambles with him. As thedogs and the men from the ranch pursue them George understands that when theycatch Lennie they would either torment him, or send him to a psychological medical clinic. .u22bebd6d728f12e3dd64faf8c66429e8 , .u22bebd6d728f12e3dd64faf8c66429e8 .postImageUrl , .u22bebd6d728f12e3dd64faf8c66429e8 .focused content zone { min-stature: 80px; position: relative; } .u22bebd6d728f12e3dd64faf8c66429e8 , .u22bebd6d728f12e3dd64faf8c66429e8:hover , .u22bebd6d728f12e3dd64faf8c66429e8:visited , .u22bebd6d728f12e3dd64faf8c66429e8:active { border:0!important; } .u22bebd6d728f12e3dd64faf8c66429e8 .clearfix:after { content: ; show: table; clear: both; } .u22bebd6d728f12e3dd64faf8c66429e8 { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; mistiness: 1; progress: darkness 250ms; webkit-change: murkiness 250ms; foundation shading: #95A5A6; } .u22bebd6d728f12e3dd64faf8c66429e8:active , .u22bebd6d728f12e3dd64faf8c66429e8:hover { haziness: 1; progress: obscurity 250ms; webkit-change: haziness 250ms; foundation shading: #2C3E50; } .u22bebd6d728f12e3dd64faf8c66429e8 .focused content region { width: 100%; position: relative; } .u22bebd6d728f12e3dd64faf8c66429e8 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; content beautification: underline; } .u22bebd6d728f12e3dd64faf8c66429e8 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u22bebd6d728f12e3dd64faf8c66429e8 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; text style weight: striking; line-tallness: 26px; moz-fringe span: 3px; content adjust: focus; content enrichment: none; content shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u22bebd6d728f12e3dd64faf8c66429e8:hover .ctaButton { foundation shading: #34495E!important; } .u22bebd6d728f12e 3dd64faf8c66429e8 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u22bebd6d728f12e3dd64faf8c66429e8-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u22bebd6d728f12e3dd64faf8c66429e8:after { content: ; show: square; clear: both; } READ: Facebook 's Influence On Facebook EssayGeorge realizes that would simply execute Lennie. So George takes his weapon and killsLennie with one shot to the head. Furthermore, George raised the weapon and steadied it, and he brought the gag of itclose to the rear of Lennies head. The hand shook savagely, yet his face setand his hand steadied. He pulled the trigger.With each case of killing there are a few people who concur, and some whoare never going to budge against it. There are conceivable, and legitimate reasons why somepeople are against killing. The vast majority need their friends and family with themuntil their day has really wanted them to pass on. It may give individuals anunderstanding that it was good to execute themselves. While the patient islying in bed some center, or researcher, may discover a remedy for the very diseasethat tolerant is biting the dust from. For clinical reasons they might have the option to discover outmore about a specific illness while somebody has it. The same number of times as you ponderthe thought of killing you will discover similarly the same number of masters as cons. Perhaps we haveto begin thinkin g like the individual in the emergency clinic bed, who can't walk,talk, feed themselves, have an independent mind, or even relax for themselves. Indeed, even from the viewpoint of the relative who needs to watch their own fleshand blood endure. O! this too strong substance would melt,Thaw and resolve itself into a dew;Or that the Everlasting had not fixdHis standard against self-butcher! William Shakespeare Category: English

Good Essay Topics For America in the 1600s

Good Essay Topics For America in the 1600sWriting a good essay on America in the 1600s can be hard. You want to give yourself an opportunity to discuss some of the important events in American history, but not leave out certain things. It is possible to focus on particular groups and eras, while leaving others out, but you will have to write the essay the right way.The reason that you want to be careful when choosing topics for your essay on history is because these areas and periods are so specific. A lot of them were covered during the Revolutionary War or in the Civil War. You want to select topics that relate to your topic of choice. For example, you want to talk about Native Americans in your essay, but that won't be able to be found in the Constitution.To keep your essay from being too dry, it helps to research different historical events that relate to your topic. You will have to research the past of each of the topic areas, but it is certainly worth it. As you become more fa miliar with the history of each era, you will begin to recognize its own personality and make note of the notable accomplishments that were made during it.For example, you can look at the early years of America to get a good idea of what the Founding Fathers would have done if they were alive today. It may seem impossible to come up with great achievements during that time, but you can find examples of how people actually lived in that time. You can study and understand how people were living in the early 1600s, as well as how their minds worked and what type of society they were living in.When it comes to finding good essay topics for America in the 1600s, you may find that you are looking for information on the Native Americans. They had a lot of influence in this country, as they were often forced to live on reservations. Some of the events they faced and overcame were incredible, so they will certainly have a strong place in your essay.You can also find examples of people who we re involved in the growing Industrial Revolution and how it affected them. You may be writing an essay on the impact of this on workers, which will require you to think about things such as how people lived in the times before the Industrial Revolution. This is a huge part of the job and you will probably get to learn a lot more than you would have ever thought was possible.One thing that you may want to include in your essay is how different countries were influenced by America during that time. That way, you will know why you cannot mention the U.S. in your essay without mentioning Japan, or vice versa. It is important to understand how the American Revolution was felt by people in other countries, so it is important to discuss this as you study about America in the 1600s.Good essay topics for America in the 1600s can be hard to come by, but they are out there. You just have to go searching for them, as you will be able to find many different events that can add to your overall un derstanding of America's history.

Psychobiography The Whole Life od Abraham Msalow - 2750 Words

Psychobiography: The Whole Life od Abraham Msalow (Coursework Sample) Content: A psychobiography of Abraham MaslowStudentà ¢Ã¢â€š ¬s nameInstitutionAbraham Maslow psychobiographyÂÂA real genius is believed to be a prominent member of the world, a renaissance being who can totally modify the way we appreciate the earth. Also, they are individual who come up with amazing ideas that are not simple Conservatory of what is previously recognized. Besides, their characters and cognitive behavior is linked to their ability to do things differently making them unique.Abraham Maslow is supposed to be one of the past scientific geniuses in the field of psychology. He is one of the originators of transpersonal and humanistic psychology. He thought that a precise and practical theory of traits must comprise not only the depths but also the statues that each person is competent to accomplish (Dyal, 2009). Maslowà ¢Ã¢â€š ¬s furthermost welfares were the societal, artistic, and individual success of humankind, as well as adore, inspiration, theology, and selflessness. These concepts are what a majority of the psychologist have tended to disregard or failed to explain, but Abraham had most interest.Additionally, Abraham has completed extra to modify our scrutiny of human being existence and personality probable than have several other psychologist of the model years.ÂMaslowà ¢Ã¢â€š ¬s pressure, equally straight and tortuous, persists to cultivate, mainly in the practice of education, wellbeing, and administration speculation. Also, his sway is still going on within the individual plus community existence of thousands of people internationally.Maslow was a found, involved in exploring new subjects and new fields. His labor is a set of thoughts, beliefs, and hypotheses rather than a fully urbanized general scheme. Being more a philosopher than a research scientist, he hardly ever came up with terminal response. Maslowà ¢Ã¢â€š ¬s genius was in devising relevant queries that many social scientists today believe serious (Abrah am, 1998).Major Concepts of Abraham MaslowThe most important element of Maslowà ¢Ã¢â€š ¬s hypothesis was his replica of the ladder of wants, which takes in the full choice of human inspirations. Besides, his most basic notion was self-actualization, the peak level of individual wants. Maslow also examined crest practices, particular instants in every person existence (Butler-Bowdon, 2003). Also, he distinguished between two essential types of psychology, being and deficiency psychology and initiated in the expansion of the final.Maslow was too intensely involved in the social inferences of his theory, particularly with eupsychian, his word for a Utopian civilization, and collaboration within humanity. Abraham Maslow was a psychologist who urbanized a general advance to psychology in the 20th century. The psychologist is best acknowledged for his hierarchy of wants.Early LifeAbraham was born and brought up in Brooklyn, New York; Maslow was the first born in the family of seven. At t he top Boys High School in Brooklyn, he shined rationally and was dynamic in the physics and Latin clubs. Also, he went to the Academy of the City of New York and exhausted one term at Cornell. Finally, he moved to the University of Wisconsin the place where he was uncovered to psychology classes; in 1930, he received his bachelorà ¢Ã¢â€š ¬s degree in psychology (Engler, 2014).Also, Maslow qualified as a secondary teacher at the University, and labored under psychologist Harry Harlow. Abraham Maslow received his MA in 1931 and two years later in 1934, he earned his Ph.D. He wedded Bertha Goodman in 1928, and the pair raised two kids.Professional LifeIn 1935, Maslow went back to New York to labor at Columbia Teachers college where he got together and was inspired byÂAlfred Hitler. Later, he toiled as a psychology professor at Brooklyn College, initial in 1937. This is the phase where he developed a relation with Max Wertheimer, Ruth Benedict.These two populaces were not only Mas lowà ¢Ã¢â€š ¬s acquaintances but rapidly became the focus of his study (Goble, 2010). He also observed and evaluated them, and this shaped the basis for his theories on human latent and emotional comfort. From 1951à ¢Ã¢â€š ¬1969, Maslow presided over of the psychology section at Brandeis University in Massachusetts from 1951-1969. Also, in the late 1950s, humanistic psychology becomes even more accepted with Abraham extensively viewed as its early father. He was documented for his aid to the humanistic loom to psychology when he received the respect of Humanist of the Year. The American Humanist Association gave the honor in1967.ÂMaslow and Self-ActualizationMaslow slackly definedÂthe termÂas "the complete exercise plus exploitation of faculties, capabilities, and impending, among others." Self- actualization is not a motionless situation. It is a continuing procedure in which oneà ¢Ã¢â€š ¬s abilities are full, imaginatively, and ecstatically utilized.Most usually, se lf-actualizing populaces see life manifestly. Also, they are less touching and extra objective, less possible to allow anticipates, fears, or personality ramparts to deform their explanation. Maslow established that all self-actualizing citizens are devoted to a career or a source (Marlowe et.al, 2006). Also, two necessities for growth promise to something better than oneself and victory at oneà ¢Ã¢â€š ¬s selected errands. Most significant uniqueness of self-actualizing citizens includes imagination, impulsiveness, gallantry, and hard workMaslow and Peak ExperiencesPeak practices are especially merry and thrilling instants in the life of every human being. Maslow notes that climax skills are often stimulated by the powerful approach of adore, contact toward immense sculpture or melody, or the irresistible loveliness of scenery.Virtually each person has had some peak practices, even if we frequently take them for settled. Oneà ¢Ã¢â€š ¬s response while scrutiny a vivid dusk or liste ning to a sad part of music are cases of peak occurrences (Hoffman et.al, 2009). According to Maslow, crest practices tend to be activated by forceful, inspiring incidences: "It seems as if any practice of real brilliance, of true excellence tends to create a peak skill." These incidents may also be set off by disastrous proceedings. Also, improving from despair or a severe sickness, or tackling death, can start final minutes of love and delight. Also, the lives of nearly all citizens are filled with long eras of relative distraction, lack of association, or even medium. By contrast, climax skills tacit in the broadest sense, are those instances when we become profoundly concerned, eager by, and engrossed in the planet.The most commanding peak occurrences are relatively exceptional. For Maslow, the maximum peaks comprise feelings of great prospects opening up to the dream, the sentiment of being. Simultaneously, the feelings of immense happiness and wonder and terror have been depic ted by poets as instants of joy; by the sacred, as profound spiritual understandings.Maslow's InfluencesAbraham felt that every of psychology doubtingly represented humans as it centered on their unhelpful and animalistic facets. But Maslow was positive that he could devise a complete theory of personal inspiration. He also preferred a scheme that would take in together the activist with unenthusiastic portions of creature natures. He expected that individual psychology might live the respond toward this trouble. Besides, he imagined that the holistic-analytic advance to science could be successful (Maslow et.al, 1988). This loom learns the being as wholly thinking and sentiment. Also, Maslow even went so far as to condemn other scientists of the moment, who did not employ this advance, maintaining that they were scared to reveal their life.Maslow sensed that psychology in the precedent had deserted to heart on standard, entirely performance humankind. This new advance was afterwar d termed as the third strength. During 1962, Maslow established the American Organization of Humanistic Psychology among figures such as Carl Rogers, Gordon All port, Rollo May, and George Kelly. They stacked to the following values:Â1.The only learning of psychology should understand the individual.Â2. Option, imagination, and self-realization, moderately than mechanistic reductionism, are the fear of the humanistic psychologist.Â3. Only individually and publicly major harms should be considered-implication, not detachment, is the slogan.Â4. The chief anxiety of psychology should be the self-respect and improvement of citizensAbraham Maslow conjectured that beings had numerous inborn wants that are instinctual. These desires are the foundation for his theory of inspiration on the hierarchy of wants. Furthermore, he supposed that the requirements are positioned regarding a pecking order. Also, that Nonhumans can own the lower, more essential wants, but merely humans might have the above requirements. First, canal desires are connected to continued existence. These elements consist of food, water, sleep, sex, and elimination. If one of these wants is not attained, it will decree the folkà ¢Ã¢â€š ¬s existence. Also, Maslow supposed that most persons realize these desires directly. After one want is met, the personage moves onto the subsequent stage (Maslow, 2011). However, he worried that individual can have knowledge episodic times of appetite or desire and still shift onto higher heights, but just one want cannot conquer the personà ¢Ã¢â€š ¬s life.Security needs emerge when physiological requirements are satisfied. These are the desires of the organization, order, predictability, and safety. Also, that plummeting doubt is the chief purpose of this phase. Besides, Individuals are liberated from fear, hazard...

The Benefits of Physical Activity Essay - 920 Words

Studies have shown that one who is physically active has higher chances of living longer. Del Sanden writes in his article on Exercise Statistics, People who engage in physical for 7 hours per week have a 40 percent lower chance of dying early than people who are active for less than 30 minutes a week. This statement is one of the many statements in his article proving the importance of fitness; it has the ability to enhance quality of life. Regular exercise can lower the risk of many diseases, improve the function of the physical body, as well as psychological health. Fitness by definition is the condition of being physically fit and healthy. It does not necessarily mean gym workouts, it means being active. When one is active, the†¦show more content†¦Another disease that is commonly found in the US, but can be prevented by physical activity is Diabetes. Diabetes is a disease when the body does not produce enough insulin making sugar levels very high. However, when muscles are in action they can take the sugar/glucose from the blood without the help of insulin. The amount of physical activity necessary for prevention is minimum and does not take up much time. Research suggests that 2 1/2 hours per week of even leisurely physical activity—like brisk walking—is enough to significantly improve glucose tolerance. By going walking instead of sitting by a television screen, one can prevent a disease like diabetes which requires constant medication. Decisions like taking steps instead of elevator can make a huge difference to ones health. Besides for the aforementioned, being active strengthens the body, making it more reliable. Activity works the bones and muscles, making them able to handle more. Bones are living tissue. Weight-bearing physical activity causes new bone tissue to form, and this makes bones stronger. This kind of physical activity also makes muscles stronger. 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Ideally, school age children and teens would benefit more from thisRead MoreThe Social-Emotional, Cognitive and Physical Benefits of Physical Activity1153 Words   |  5 PagesThe social-emotional, cognitive and physical benefits of physical activity During childhood our body and mind changes very fast. I believe that nowadays parents focus more on the brain developement of their children than their physical activity. When I was a little girl - over 20 years ago - we spent most of our time outside playing, running and enjoying fresh air and being in movement. Physical activity of children can secure them health and well being in their adulthood as well as teachRead MoreBenefits That Bring Health Practice Of Physical Activity1622 Words   |  7 PagesAbstract The benefits that bring health practice of physical activity performed regularly and the risks involved in sedentary, especially of the elderly, lifestyles have been widely established in numerous epidemiological studies in recent years. However, the sedentary lifestyle of our society is becoming a constant threat to public health, which is carrying to professionals from the health sector to adopt targeted measures to promote the physical activity of the society in general and elderly peopleRead MoreEssay about Healing in Motion: The Benefits of Physical Activity693 Words   |  3 Pagesstop playing because you grow old: you grow old because You Stop playing. George Shaw . being old is a psychological condition: if you are Eighty, and you are in good shape, you can still be fit, and physically active. Physical activity leads to a healthier and longer life, better school performance, And a generally a more positive attitude. Facts show that each student should Get at least 30 minutes of exercise in schools. These thirty minutes of exerciseRead MorePhilosophy of Physical Education1219 Words   |  5 PagesEach and every person has a different view of what physical education really is. â€Å"Is it education in sport?† asks Siedentop â€Å"Is it fitness education? Is it social development? Is it development through risk and adventure? Is it movement? Instead,† he says, â€Å"it is all of these things – and maybe more?† (1998, p.237). Whereas Wuest and Butcher feel that physical activity is â€Å"a means to help individuals acquire skills, fitness, knowledge, and attitudes that contribute to their optimal development and

Cost Structure of Hot Rolled Industry Free Essay Example, 3000 words

According to the research findings, it can, therefore, be said that hot roll steel prices have no official controls or policies and they are to be determined by the market. However, there appear to be market flaws and likely cartelization which has given the manufacturers of HR Coils with the larger degree of market authority over the consumers. The users of HR coils, primarily the mills manufacturing cold roll or galvanized sheets or pipes have highlighted to oligopoly pricing performance of the hot roll producing firms. Their main disagreement, as declared by them, is the following: The HR coils manufacturers have intentionally minimized supplies to the local market by selling out abroad considerably high amounts of the product, regardless of the reality that the whole quantity could be consumed in the local market at the cost they are exporting or even at elevated prices. It quarrels that there was a point when the local HR Coils industry was experienced with surplus capacity com ing from a rupture of capacity addition and the simultaneous slowdown in local steel requirement. This was the period when the exports were essential. We will write a custom essay sample on Cost Structure of Hot Rolled Industry or any topic specifically for you Only $17.96 $11.86/page According to the user firms, the HR coils manufacturers place prices in unison in infringement of the standard of a competitive market. The price augmentation had no orientation to any explicit modification in the market neither in the demand nor supply side of it. They have also established the worth augments as random having no association with their expenses or any modification in them.

Essay on Views on Love in William Shakespeares Twelfth Night

Views on Love in William Shakespeares Twelfth Night Twelfth Night was written in the †¦Ã¢â‚¬ ¦ century, by the renowned author, William Shakespeare as one of his comedic plays. It is now one of his most famous works and has been made into several films. The story explores the ups and downs of love and relationships, covering everything from intimate ones, to sexual ones, to friendly ones. In Act 1, Scene 1, the Duke Orsino, who is infatuated with Lady Olivia, and will later become involved in a love triangle with her and Viola (Cesario) is in a his palace mourning his love for Olivia. Shakespeare makes sure to use plenty of metaphors and similes and word-play with complicated sentences and words, to†¦show more content†¦Receiveth as the sea, nought enters there,. Orsino compares his love to the sea, and says that its much bigger than a anything else could possibly be and like the sea, when u drop something into it, it just disappears, just as he sees his love for Olivia is, nothing will make a difference to it. The hyperbole he uses in his speech could be Shakespeares way of showing us how sure and full of himself Orsino is, exuding arrogance in something like love, which is supposed to be very modest. Orsino uses clever word play with Curio around the word hart, once again showing his status, but also showing us that he turns every hypothetical solution t o his situation into something about him and his misery. Orsino idealizes Olivia. O, when mine eyes did see Olivia first, Methought she purged the air of pestilence. He describes her as if she is perfect, so perfect in fact that she can purify the air just by being there, and that makes us wonder if he is really interested in her or just this idea he has of her that he has perfected to his satisfaction. Hes simply in love with the idea of being in love, and probably since hes never been in love and he isn’t really in love now, hes making up a whole lot of crap that isn’t true but he sees as true, like what is described in books and movies, because he doesntShow MoreRelated The Purpose of Disguise in Twelfth Night Essay1154 Words   |  5 PagesTheme of Disguise in Twelfth Night The notion of disguise is very important theme within Twelfth Night.   From my point of view I feel that the crux of the play is primarily based on this concept.   Indeed theres something in it that is deceivable summarizes this point precisely.   Disguise runs like a thread through the play from start to end and holds it all together just as tightly as thread would fabric.   Yet, paradoxically as the plot progresses there are many problems, deceptions andRead MoreComparison Between Christopher Marlowes Doctor Faustus and William Shakespeares Twelfth Night872 Words   |  4 Pagesï » ¿Christopher Marlowes Doctor Faustus versus William Shakespeares Twelfth Night Both Christopher Marlowes Doctor Faustus and William Shakespeares Twelfth Night deploy many of the same characteristic rhetorical features of 16th century verse dramas. Both plays are characterized by highly elaborate language, usually in iambic pentameter, although different types of verse structures are occasionally used to convey different moods or character types. Both plays combine tragedy and comedy within theRead MoreFestivity in Shakespeare’s Twelfth Night1357 Words   |  6 Pagesnegative side effects such as ego and lack of true love. He expresses that the pursuit of expression and truth in itself invokes enjoyment. Sir Aguecheek mirrors the uncertainty of a person through lack of self-confidence and the desire to openly reveal his true self when lamenting â€Å"Is it a world to hide virtues in?† (1.3.131). While uncovering aesthetic and emotional mysteries, the Illyrians find that disport restrains them from actual enjoyment and love. The play follows the a udience to motivate themRead MoreThe Limitations Of Frye s Green World 1729 Words   |  7 PagesWhat are the limitations of Frye’s ‘Green World’ model as applied to ‘Twelfth Night’ by William Shakespeare? Twelfth Night was thought to be written in 1600-1. The play – known for adhering to a genre of romantic comedy by utilising pathos combined with humour – is listed under comedies in the First Folio of 1623 with another of Shakespeare’s works As You Like It. Twelfth Night adheres to Frye’s theory to some extent. The old world, one of repression, is conveyed through the puritanical beliefs ofRead MoreEssay on Disguises and Mistaken Identity in Twelfth Night1372 Words   |  6 Pagesdisguise are important aspects of comedy in Twelfth Night that stand at the forefront of the play’s comedy. Not only are mistaken identities and disguise evident within the main plot of the play but also in various other situations. Sexual confusion amongst characters, subversion of gender roles and farcical elements through stagecraft all effectively contribute to the dramatic comedy genre. However, it can be suggested that certain elements of Twelfth Night are not interp reted to be purely comedic;Read MoreRole Of Female Characters In Twelfth Night1608 Words   |  7 PagesIn William Shakespeare’s Twelfth Night, the female characters have a strong constitution specifically Olivia and Viola. The play begins with a shipwrecked Viola who decides to disguise herself and go under the assumed name of Cesario. Viola Cesario falls in love with Duke Orsino who is in love with Olivia. The Duke asks for Cesario to woo Olivia for him however Olivia begins to fall for Cesario. Later, Violas twin brother reappears, and Olivia mistakes him for Cesario proposes to him. In theRead MoreDr. Faustus And Twelfth Night : Experiential Learning1517 Words   |  7 PagesDr. Faustus and Twelfth Night: Experiential Learning Henry Perkinson, a former educational history and educational theorist professor at NYU, wrote it in his book Learning from our mistakes â€Å"learning takes place not only in success, but in failure as well† (23). Perkinson’s perspective of education, that education comes from personal experience and academic knowledge, can be used to view Thomas Marlowe’s Dr. Faustus and William Shakespeare’s Twelfth Night differently. Both stories have charactersRead MoreAnalysis Of The Twelfth Night 1651 Words   |  7 Pagesworld. To realise the relative nature of all that exists, and to enter a completely new order of things† To what extent do you feel that the â€Å"carnivalesque† conventions of comedy convey a meaningful challenge to the existing order of things? The Twelfth Night perhaps manifests around the continuous abolishment of social norms and traditional customs. The events that take place within the play are intertwined with typical connotations that surround abnormality and could possibly support the entry toRead MoreTwelfth Night by William Shakespeare1279 Words   |  5 Pages Within the play ‘Twelfth Night’ it can be argued that the audience may be entertained by the outlook of Malvolio’s gulling. To start with his name means â€Å"ill will† within Italian which already suggests his attitude towards the other characters thus showing his place within the play as an â€Å"unpopular†character. He is a part of a religious order who sought to regulate forms of worship. In modern time the word â€Å"puritan† is often used to mean Against pleasure . Historically, the word was has been usedRead MoreGender Roles And Roles Of William Shakespeare s The Merchant Of Venice 1837 Words   |  8 Pages Gender plays an important role in Shakespeare’s comedies. Cross gender roles and cross dressing are essential not only for the inherent humour of the situation but also for the advancment of the plot. English Renaissance stereotypes of women and men and their various roles and responsibilities in society are reflected in Shakespeare. What sets Shakespeare apart is the fact that he also challenges, and at times even breaks down those stereotypes especially in his comedies. Hamlet may proclaim â€Å"Frailty

The History Of Video Games - 1922 Words

Christian De Lira Hinojos Mr. Wallace English 12, 3rd 5 February 2015 The History of Video Games So, I’m going to change things a bit. Instead of just talking about dates and numbers, which can be boring; I’m going to give this a little casual twist. So, in order to start the history let’s get a few facts out of the way. Let’s talk about gamers, mainly because I’ll be using the term a lot; gamers are people who spent a lot of time playing videogames. The Average gamer playing video games has spent twelve years playing them. Adult gamers have an average of fourteen years of playing videogames, guys have an average of sixteen years, and girls have an average twelve years. Speaking of girls did you know that 47% of gamers are girls? I would have never guessed that, but it’s a fact. So, as of 2013 49% of all people who live in The United States owns a console. All of them that own a console have at least two of them. Me, I own eleven†¦ I think I may have a problem. Anyway, now that some of the facts are out of the way let’s start, THE HISTORY OF VIDEOGAMES! Now before I start I want to talk about all the most important events in the history of videogames, as I call them eras. Each era is very important because they shaped the videogames we know and love today. The Beginning Era So, what was the very first videogame ever created? Do you think you know? Most people guess Pong, The Atari, Nintendo’s Super Mario Bros., Pac-Man, but all of them are wrong. Can you guess the FatherShow MoreRelatedHistory of Video Games740 Words   |  3 PagesVideo games have shaped the world your years. Video games have defined us and made us through technology. Some would say they can’t live without video games while others say they would die if they played them. Video games also start franchises, wars, friendships, relationships, and inspiration for those who might one day become a game designer them self. Aside from the gamers and designers, the video game itself is a whole other story. Video games are now-a-days played on consoles and PCs made fromRead MoreThe History Of Video Games1529 Words   |  7 PagesThe History of Video Games Some people may not know this, but there was a time when video games were not around. Like a lot of things in the world that are distinctly human, video games were made out of a combination of innovation, necessity, and curiosity. The early video game creators would be making something that would seem clunky, and somewhat crude at first. But that would completely change in time by the innovators, and entrepreneurs to something that would some day be consider an art formRead MoreThe History Of Video Games1797 Words   |  8 PagesHistory of video games. Have you ever played a video game and wonder? How does this thing work? Who invented it? Well you in luck because I have all the information that you need to tell you about the history of video games. How video games have advance right along with technology that we use in everyday life. If you ask people. When video games did first came out? Most people would say in the 1970 s and they would be wrong. In 1958, William A. Higinbotham, an engineer working for the United StatesRead MoreHistory of Video Games823 Words   |  4 Pagesargument of whether video games are good or bad for society is a clear example. Opponents believe they are a bad contribution to society while proponents believe they are a necessary and supportive addition to society. William Higinbotham, who in 1958 created a game called Tennis for TwoÂ… (The Beginning), is the one credited for the invention of the video game. At this stage in time, this new innovation did not spark much interest with the public. Computer and video games themselves did notRead More The History of Video Games Essay1046 Words   |  5 PagesThe History of Video Games 1972, the year the first home video game system, named Odyssey, is released by Magnavox. This main games featured on this system were a light gun game and a tennis game. During the same time, a game by the name of Pong is a success in the public. It is because people wanted to play Pong in the comfort of their own homes, that they bought Odyssey. The system only sold around 100,000 units since Magnavox only sold the game system from theirRead MoreEssay The history of video games987 Words   |  4 Pagesbeginning†¦Ã¢â‚¬ ¦.. The first real â€Å"video game† was made in 1958, by a physicist named William Higginbotham. It is a table tennis like game and is played on an oscilloscope, a device used for visual displays. While some big name games, company’s, and events have yet to happen, this is what sparked the video game interest. These paragraphs will guide you through the many years of games. Lets‘a go!! Early years (1961—1972) Things start off when the first interactive computer game---- SpaceWars (made in 1961)Read MoreHistory Of Home Video Game1511 Words   |  7 PagesHistory of Home Video Game Consoles The video game industry has gone through some interesting developments over the past fifty years. Video games are as much of a pass time as watching network television, or going to see a movie. The initial motivation for video game production was to bring interested consumers to the computer market and has evolved into many forms and designs to give the end user an artificial experience of playing table tennis with a friend, or an imaginary friend. This paperRead MoreHistory of Video Games Essay2103 Words   |  9 PagesDid you know that Pong; the first game made by Atari, wasn’t originally meant to be released to the public? A new Atari employee was given the assignment of making it simply as a test of his game design skills. Since Pong became a hit, video games have been a large part of the entertainment business. They have found their way into homes all over the world. â€Å"You can’t say that video games grew out of pinball, but you can assume that video games wouldn’t have happened without it. It’s like bicyclesRead More History Of Video Games Essay801 Words   |  4 Pagesargument of whether video games are good or bad for society is a clear example. Opponents believe they are a bad contribution to society while proponents believe they are a necessary and supportive addition to society. William Higinbotham, who in 1958 created a game called Tennis for TwoÂ… (The Beginning), is the one credited for the invention of the video game. At this stage in time, this new innovation did not spark much interest with the public. Computer and video games themselves did notRead MoreHistory of Video Games Essay examples1266 Words   |  6 PagesVideo games have progressed immensely in price and technology over the past thirty years making them more popular then ever. Video games were originally for arcades, then came the first home console. The graphics have changed a lot since the first console game. Games colors were originally just black and white now they have more colors then you can think of. Not all businesses made it through competition of other businesses. In the seventies video games were fairly new. Some companies were

Essay on Nonviolent Resistance Helped by Communication...

Non-violent activism has played a critical role in several transitions from authoritarianism like, the withering away of the Soviet Union and the Apartheid in South Africa. For many activists, non-violent action has become an effective way to achieve social or political goals. Peter Ackerman and Christopher Kruegler, the authors of â€Å"Strategic Nonviolent Conlfict: The Dynamics of People Power in the Twentieth Century,† mention how the appearance of non-violent action as a weapon of choice in resolving conflict is continuously increasing. However, social activists must pay close attention to the relationship between new, mainstream and social media outlets and social movements due to the fact that the success and outcomes of several social†¦show more content†¦Gaining positive media coverage is crucial, as social movements rely on the media for mobilisation of political support, legitimisation in mainstream discourse and to broaden the scope of conflicts. Positive media coverage is important because one can argue that today many people are replacing opinions as facts due to the media’s ability to dupe the masses. In the article â€Å"The News Media’s Influence on Peace Operations† written by, Warren Strobel, he describes this phenomena as the â€Å"CNN effect.† He also discusses the â€Å"CNN curve† which is the ability to influence public opinion by broadcasting images of starvation, or other tragedies on news networks. The ability for networks to reach a vast audience with strong and influential messages has been facilitated through an increase in technology, the internet and other communication devices. Messages are instantaneously displayed on TV screens, online newspapers and pod casts, allowing for people all over the world to have instant access to critical events. An example of mainstream media’s effect on grassroots activism, is the White March that took place in Belgium on October 20, 1997. The White March was a massive demonstration that included about 300,000 citizens. The demonstration surrounded the controversy of the arrest of murder Marx Dutroux. Stefaan Walgrave and Jan Manssesn studied the media coverage of this demonstration and concluded that, the media itself contributed to a majorityShow MoreRelatedSocial Movement Synopsis Of Mahatma Gandhi3401 Words   |  14 PagesSynopsis A. Mahatma Gandhi Mahatma Gandhi was the most important leader of the Indian independence movement when India was ruled by Britain. Gandhi led India to independence using nonviolent civil disobedience tactics, and movement laid a foundation for civil rights and freedoms across the world. He believed in using nonviolent actions in his fight for India’s independence and created the term â€Å"satyagraha,† which means â€Å"truth and love against force.† Gandhi believed violence would not just hurt one’sRead MoreSocial Movements Can Be Defined As Being A General Organized Group Of People3606 Words   |  15 Pagescontrolled by a group and the extent of organization among members of a group or collectively prior to movement mobilization are important factors. If individuals already share membership in some of the same organizations, they have pre-existing communications network, resources, and leaders that can be mobilized; in some cases, blocs of people may be recruited rap idly through pre-existing organizations (Oberschall, 1973:125) (Staggenborg, 32). The maintenance of a movement is a large factor of growthRead MoreEssay on Review of â€Å"the Propaganda of the Saints in the Middle Ages.†3444 Words   |  14 PagesThe â€Å"Propoganda of Saints in the Middle Ages† article, written by Esther Cohen, goes over many of the methods the Catholic Church employed to gain power over the people in Europe. Cohen goes through the middle ages by describing how the Catholic Church was spreading its faith; mainly through the use of propaganda. An Age of Faith took place between the fall of the Roman Empire and the discovery of America. Cohen describes how the in the early years of the church, martyred Christians rapidly assumedRead MoreImperialism in India6601 Words   |  27 Pagespowers took an interest in India and thus introduced new means of transport and communication. Modern technology and education were also introduced. negative effects: Racism grew (british to the indains) economic hardship, british were upset by the indain desire for self rule and nationlism, loss of self sufficiency, reduced food production which led to famines. Positive effects: railroads were built, communication grew due to the building of telephones, and the telegraph, desire for unity, modernRead More Global Terrorist Organizations Essay example4168 Words   |  17 Pagesa terrorist organization and a mass social, political and religious movement. The name Hamas is an Arabic acronym for â€Å"Islamic Resistance Movement.† Currently greater than 1,000 members strong, the organization initially began in 1987 in Gaza under the leadership of Sheikh Ahmad Yassin. Yassin began as a member of the Muslim Brotherhood and participated in nonviolent activities in the Palestinian Territories, including preaching, education, and charity work. In 1973 he established al-MujammaRead More The World Trade Organization Demonstrations Essay4105 Words   |  17 Pagesthe likelihood of collective action. Generally, however, all factors must be present for collective action to occur (Barkan and Snowden 21). Structural Conduciveness - This is a measure of how accommodating a society or environment is to communication between those taking action and mobilizing of resources in order to achieve such action. It also takes into account whether aggrieved persons have appropriate channels of expression. Structural Strain - Without some sort of conflict or competitionRead MoreStress and Stress Management7440 Words   |  30 Pagespoor interpersonal relationships, career development factors (obsolescence, under/over promotion, organizational structure, organizational leadership, culture, and poor working conditions) that include the climate, overcrowding, politics, and communication problems (Brod, 1984; Glowinkowski Cooper, 1986; Manning Curtis, 1988; Perrewe Vickory, 1988; Robbins, 1993). In addition, employees often have difficulty balancing work and family life and taking on more responsibility with less supportRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesPersonality and Values 131 Perception and Individual Decision Making 165 Motivation Concepts 201 Motivation: From Concepts to Applications 239 3 The Group 9 10 11 12 13 14 15 Foundations of Group Behavior 271 Understanding Work Teams 307 Communication 335 Leadership 367 Power and Politics 411 Conflict and Negotiation 445 Foundations of Organization Structure 479 v vi BRIEF CONTENTS 4 The Organization System 16 Organizational Culture 511 17 Human Resource Policies and PracticesRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesravages visited upon animals and the natural world by humans vastly exceeded that of any previous era in history. In a century where human communities globally and individuals locally had the potential to be much more intensely connected by new communications technologies, state-sponsored programs to achieve autarky, a global epidemic of ethnic strife, uncontrolled urban growth, and the dissolution of extended family ties in many societies divided nations and communities and isolated individualsRead MoreRastafarian79520 Words   |  319 PagesThis page intentionally left blank Foreword One of the most useful things about Ennis Edmondss Rastafari: From Outcasts to Culture Bearers is that it correctly traces the connection between the emergence of Rastafarianism and the history of resistance and black consciousness that has been part of the Jamaican experience for years. The truth is that there has always been a committed Jamaican counter- culture that celebrates and sees redemption in Africa and rejects the European values that have

Can Music Contribute to Anything Worth Essay Example For Students

Can Music Contribute to Anything Worth? Essay Can music contribute to anything worth? Famous music composer, Ludwig van Beethoven once rightly quoted Music is a higher revelation than philosophy. Indeed, music has higher magnitude than Just being a mere form of entertainment- it plays a significant role in our society be it politics or religion or even academics. So important is musics value that it has been recorded throughout history of mankind in numerous ancient writings including the sacred Hindu scripture, Veda. Thus it is no surprise that even today the value and contribution of music has not declined but on the contrary, risen. Soul, blues, country, metallic, rap, Jazz , pop or gospels you name it; you will always find a music that will make you sing, dance, tap, weep, smile or simply nod and keep you entertained. Music is one of the most popular forms of entertainment. Western music is considered the most entertaining and popular music but at the same time styles such as tango from Argentina and rumba from Cuba are successfully grabbing ears. Though the most popular songs often deal with the theme love other themes such as pain, happiness, loss, fear are also equally popular. However, not only existing but also creating music is entertaining like learning musical instruments, composing or singing. Though loud music may have negative effect on our body, music as a whole has therapeutic value that not only helps to reduce stress and relax but also treat mental diseases like schizophrenia and melancholia. It is true that music has harmful effects if it is too loud or if listened for a long time. Like the music used in the popular videotape Mario is an example of addictive music that may harm the human body if listened for too long. But the advantage of music to the DOD is far greater than the disadvantage. Researches have shown that music with a strong beat can stimulate brainwaves bringing sharper concentration and more alert thinking, while a slower tempo promotes in keeping calm and peace. Slow and soothing music if used in workplaces reduces stress in workers and moreover, increases their productivity. Also raga, a traditional South Asian music, helps to triggers the shakers, energy centers in the body and reduces the feeling of isolation. Because music has profound effect on body and psyche, it is also eyeing increasingly used in hospitals: to calm patients, to ease muscle tension, and also to help cancer patients and children with ADD. Music has been found to lower blood pressure reducing risk of stroke and other health problems. It has also been found to boost immunity and change the brainwave activity. Thus it is no surprise to see people opting for music to stay or become healthy. Children and students can especially benefit from music as it has proven to help in concentration, coordination, patience, self confidence together with building skills. Practicing casual instruments such as piano helps in hand and eye coordination whereas singing helps to develop vocal skills. Even a simple song like One, Two Buckle My Shoe makes the process of learning numbers easier for children at the same time urging them to think creatively. Children and students who are exposed or involved in music have been proven to be better performers in areas such as reading, solving Can Music Contribute to Anything Worth? By Blossomed studies show that music trainings helps in physically developing the life left side of the brain and also in spatial intelligence. Besides helping children to imagine and learn, music also gives children a way to bond with each other as when children discover they have something in common they begin to connect. Parents and children can also improve their relationship while learning and teaching music. .ubd139522b369ccedef3bfd230a70dc79 , .ubd139522b369ccedef3bfd230a70dc79 .postImageUrl , .ubd139522b369ccedef3bfd230a70dc79 .centered-text-area { min-height: 80px; position: relative; } .ubd139522b369ccedef3bfd230a70dc79 , .ubd139522b369ccedef3bfd230a70dc79:hover , .ubd139522b369ccedef3bfd230a70dc79:visited , .ubd139522b369ccedef3bfd230a70dc79:active { border:0!important; } .ubd139522b369ccedef3bfd230a70dc79 .clearfix:after { content: ""; display: table; clear: both; } .ubd139522b369ccedef3bfd230a70dc79 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ubd139522b369ccedef3bfd230a70dc79:active , .ubd139522b369ccedef3bfd230a70dc79:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ubd139522b369ccedef3bfd230a70dc79 .centered-text-area { width: 100%; position: relative ; } .ubd139522b369ccedef3bfd230a70dc79 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ubd139522b369ccedef3bfd230a70dc79 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ubd139522b369ccedef3bfd230a70dc79 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ubd139522b369ccedef3bfd230a70dc79:hover .ctaButton { background-color: #34495E!important; } .ubd139522b369ccedef3bfd230a70dc79 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ubd139522b369ccedef3bfd230a70dc79 .ubd139522b369ccedef3bfd230a70dc79-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ubd139522b369ccedef3bfd230a70dc79:after { content: ""; display: block; clear: both; } READ: Music Appreciation: Classical Era EssayHowever, music does not only help individuals but because music can speak large volume it can effectively spread message to a large number of people. From slavery, war, violation of civil rights to abuse, racism and even global warming, music has been able to protest with its own ways to the issues that govern our world. Where Have All The Flowers Gone? by Pete Serge became a popular anti-war protest song during the sass. This song did not only protest against the Vietnam War but also made their generation more aware about the global problems. Songs like Not Ready to Make Nice by Dixie chicks about freedom of speech was written after they received death threats for singing against the Iraq war, protests against the violation of human rights. But music is not only used to protest, it is also used to give hope and optimism. We Shall Overcome, a song sung by Guy Caraway together with the Montgomery Gospel Trio and the Nashville Quartet, is perhaps the best known example of civil rights song. Instead of blaming the government, this song registered a feeling of hope and faith among African-Americans during the civil rights movement. Music helps to conserve and promote the most prized possession of human civilization: religion, culture and tradition. Each community has its distinct music through which it can display its culture and tradition. For example though EDP and gospels both are religious and devotional songs they introduce us to two distinctly different cultures. EDP is a religious Newark music that praises NASDAQ, the local god of music and dance. On the other hand, gospels are highly emotional evangelic vocal music that originated from the African-American Christian community in the southern United States. Even in Ancient Greece, music was included in important celebration, festivals and spiritual ceremonies. Thus it is absolutely true that music has enabled people to understand different cultures and religions by simply listening. Even today music is still played in important religious and cultural functions as it is considered sacred and holy. In some of the tribal societies music was seen as a form of communication with god and modern Christian and Jewish services can be considered as a remnant of Just such an original purpose. Music has also helped different cultures to exchange and blend ideas and create a sub- culture. For example Blues and Jazz music is the product of American and African culture. The slaves from Africa are believed to have brought traditional music to America and mixed with the European concept of harmony forming popular music called Jazz and Blues. Also, music has given people from all over the world a chance o bond with each other, forgetting race, religion and sex. Today artists from all over the world can perform in a common stage in harmony. How can this contribution of music ever be neglected in a fragmented world of ours? Music offers people a chance to express their emotions, opinions, creativity and talent artistically. It is an art that combines sounds and requires special skills. Music also has the power to transport people to a whole new world and Just like paint on paper, it also fills famous Beetles song l Want to Hold Your Hand not only expresses love but also rainspouts you to music era of sass when they ruled the charts. Though at first music was only seen as a form of art and entertainment, today it has emerged as a booming industry that contributes enormously to the world economy. In 2003 alone the worldwide music industry was estimated to be US $32 billion. From famous artists to a mere music distributor- music industry provides employment to millions of people around the world. Artist like Beyond, Madonna, Paul McCarty are not only talented but also highly bankable. Music has also been widely used in films and advertisements to promote products. .u35c37cc9667bcfefc8d439e791813c6f , .u35c37cc9667bcfefc8d439e791813c6f .postImageUrl , .u35c37cc9667bcfefc8d439e791813c6f .centered-text-area { min-height: 80px; position: relative; } .u35c37cc9667bcfefc8d439e791813c6f , .u35c37cc9667bcfefc8d439e791813c6f:hover , .u35c37cc9667bcfefc8d439e791813c6f:visited , .u35c37cc9667bcfefc8d439e791813c6f:active { border:0!important; } .u35c37cc9667bcfefc8d439e791813c6f .clearfix:after { content: ""; display: table; clear: both; } .u35c37cc9667bcfefc8d439e791813c6f { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u35c37cc9667bcfefc8d439e791813c6f:active , .u35c37cc9667bcfefc8d439e791813c6f:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u35c37cc9667bcfefc8d439e791813c6f .centered-text-area { width: 100%; position: relative ; } .u35c37cc9667bcfefc8d439e791813c6f .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u35c37cc9667bcfefc8d439e791813c6f .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u35c37cc9667bcfefc8d439e791813c6f .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u35c37cc9667bcfefc8d439e791813c6f:hover .ctaButton { background-color: #34495E!important; } .u35c37cc9667bcfefc8d439e791813c6f .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u35c37cc9667bcfefc8d439e791813c6f .u35c37cc9667bcfefc8d439e791813c6f-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u35c37cc9667bcfefc8d439e791813c6f:after { content: ""; display: block; clear: both; } READ: Music College EssayEspecially Plywood is known for its use of catchy music in movies and advertisements. Music has high prospects for those who are involved in it. Not only does it give artist a chance to showcase their talent but also earn a lot of money. Famous pop singer Madonna, reportedly, is the highest paid female artist earning $32 million in a single year. But recently due to the emergence of electronic media such as internet, piracy has spread causing decrease in the sales of music. In 2003, the recorded music sales had dropped by 7. 6% than he previous year. However, the music industry is taking a lot of measures to stop it. Music has more value than being Just a form of entertainment for the audience. It symbolizes everything humans stand for- religion, culture, peace, economy, freedom, creativity are a few to name. There are no boundaries, race, religion, sex, color or caste in music. Music helps to promote our culture, express emotions, build economy, remain healthy, maintain our identity, and brings political and social changes and many more. Because music makes so many contributions, it is indeed valuable to mankind.

The Pursuit of New Product Development Principles of Marketing

Question: Describe about The pursuit of new product development Principles Of Marketing? Answer: What is marketing? Marketing can be defined as the process by which the goods and the services move from the place of their concept to the customers. It involves to the identification of the product, the selection and the development of the product so that it meets the requirement of the people. there are two types of definition given one is from the social perspective and the other is from the managerial perspective (Appannaiah, Reddy and Ramanath, 2010). From the social perspective it can be said that marketing as the process by which the individuals as well as the groups get what they need by offering, creating, and exchanging services which provides value and products freely with the others. The managerial perspective defines marketing as the art of selling the products. But it needs to be seen that the main objective of marketing is to understand the needs and wants of the customer very well so that the product fits them and they are able to sell it to the people. The American Marketing Association gave the managerial definition of marketing as: Marketing (management) is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals (Kotler and Armstrong, 1991). The airline industry is one of the profitable industries in the world and it is also one of the most challenging. There are three major issues that put threat to this industry they are safety, sustainability and convenience. The Malaysian airlines provide world class flight experience for the people. It is the national carrier in the country and is the largest airline industry in Asia. The airline carries nearly 37000 people on a regular basis to moir than 80 destinations across the world in 4 continents. The airline provides the best Cabin staff in the area and it has won awards for this. More over the company has over the past seven years have won this award for their outstanding performances in the service they provide to the people (Ashrafia, 2015). It can be said the company is way ahead in marketing their offers and the services that they provide. They try to understand the needs and demands of the people and customize their services in such a way that it is liked by the people. The success of the company depends on fact that how much the products liked by the people and the demand among the people. by the statistics that the flight carries 37000 people daily it can be seen that the company is successful in creating demand among the people by giving them unparallel services and they were successful in their marketing strategy (Hill, Self and Roche, 2002). Situation Analysis (SWOT) and how the Marketing Strategy is applicable to Malaysia Airlines The situation analysis of Malaysian Airlines can be done with the help of SWOT analysis. The Malaysian airline is a government owned airline and the flag holder of Malaysia. The company has several hubs and ports from where the flights are controlled. From the situation analysis of the company we will be able to find the factors that add to the strengths and weakness of the airline company (BOONE, 2012). The strengths of the company Strong recognition of the brand- the brand is equally recognized in the domestic market as well as in the international market. The company has constantly put up a high standard of services to the people. The airline is rated as five stars by the aviation rating organization. More over the company is a award winner in the best cabin staff There is strong brand recall- the Malaysian airline is the name that comes to the minds of the people due to the branding and the promotion done by the company. More over the company has a well developed advertising as well as marketing teams who help the company to highlight their images in the minds of the people (The Telegraph, 2015). Management of the company- the Malaysian airlines has a strong management team and a good organizational structure. The management team plays an important role in the in planning as well as the controlling of the actions of the company in order to make the airline one of the best in its class in Asia. Quality distribution system- the Malaysian airlines has an extensive distribution network in the south Asian part, Middle East and also in Australia apart from the other global destinations like the USA and Canada. The distribution system of the company is proved to be efficient with more and more people are relying on it and are using it as a means to travel to the different parts of the world (theguardian, 2015). The weakness of the company There are several weaknesses that the company faces. It is in terms of the personnel as well as the finance. Relying on the international market- the airline depends heavily on the international market and the international onward moving traffic for their operation. There is very small domestic traffic in the country and there is limited growth in the domestic market of the company. Financial condition- the company was able to turnaround from their losses in the year 2007. They were not able to fully recover from the losses and were seriously hit in the year 2011 when they suffered a loss of RM 237 million. More over the competitors like the Thai airways and the Singapore airways have recovered from their losses and are financially stronger than the Malaysian airlines. Lowering operating profits of the company- the operating profits Malaysian airlines are lowering each day. Thus the performance is getting more severe as the company has to tackle the situation with the limited operating capital (Fine, 2009). Opportunities of the company Emerging markets- the company has the opportunity to enter new markets and expand the business internationally in various foreign markets. Thus the company has the opportunity to exaggerate the airline business in to the untapped market. New services- the company is trying to give added advantages to the people through their services. The company is promoting the Malaysian airlines as a tourism which provides medical packages to the people. The company has partnered with the local hospitals and it expects to get medical passengers from Indonesia, Vietnam, and Bangladesh. Threats of the company Competitors- the Malaysian airlines faces a lot of competition from the other airliners like the Thai Airlines, the Singapore Airlines etc. more over there are low cost airlines like the Air Asia as well as the Jet Star. These companies are set not to lose their market share in the Asian market. Terrorism and crashes- terrorism is one of the major threats to the company. The effect of the terrorism might be in some of the countries in which the flight is operating or in the flight itself. More over there has been some crashes in the flights of the Malaysian Airlines like the MH370 and MH17 in the recent past. Customer satisfaction The concept of the customer satisfaction is an important aspect in the marketing concept. The main aim of the marketers is to satisfy the needs, wants and the demands of the people by providing goods and services according the choice of the people. The customer satisfaction is perceived from the fact that the people will purchase repeatedly and the name of the company will spread by word of mouth (Chen, 2015). The airlines industry is concerned with the satisfaction of the customers, for that purpose the companies need to renew their strategies as well as try to products innovation and services that will provide benefit to the people. the airline industry of Malaysia needs to constantly improve their uniqueness in the services so that there is competitive advantage of the company over their competitors (Factors Affecting Customer Linking Capabilities and Customer Satisfaction in CRM, 2012). Perceived value- Customer perceived-value is the process of perception about the quality, benefit, social psychology and money. It is said that perceived value is a significant aspect in the purchasing decision of the consumers, and the customers will purchase a product by means of high perceived value. Perceived quality- Perceived quality is just the customers assessment in overall, of the average process of getting consumer services. Some expert considers that the apparent quality is the degree of conformity rate among the perceived performance as well as customer expectations. The brand image of the company can be positively impressed by the perceived quality. Customers also judge the class of the product or the service on the base of a range of informational cue that they try to relate with the items (DR.K.VANITHA, 2012). Macro and micro environment of marketing There are two kinds of factors that affect the environment of the business. These factors are sometimes external to the company and at times internal to the company. The macro environment is considered to be the one that is external to the company and affect all the firms that are there in the industry. The micro factors are those that are internal to the company and are likely to affect the individual company only (Themalaysianinsider.com, 2015). The various macro environmental factors that affect the business are: Economic factors Political factors Technological factors Socio-cultural factors Environmental factors The various micro environmental factors that affect the business are: Customers Suppliers Shareholders Employees Media Competitors The macro environmental factors that affect the Malaysian airlines are: Socio economic factors The airlines industry has suffered losses of around $10.4 billion in the year 2008 and the $9 billion in the year 2009. The fall in the loss of the airlines was due to the fact that the prices of the fuel reduced. The company earlier also faced tremendous losses in the year 2000 when the company was forced to cut down the routes that were unprofitable. The Malaysian airlines had to face the struggle again in the year 2011 due to the rise in the fuel price and for the mismanagement issue. The company has recovered well from the crisis with in 2013 by executing a rationalization of the routes and implementing better marketing strategy. Until recently the company faced severe blow when two of their aircrafts crashed within a gap of four months in 2014. It was seen that the company which was struggling with the financial crisis had to face the new challenges due to the plane tragedies (Dugi-doc.udg.edu, 2015). Socio-cultural factors The aviation industry looks to the matter of the environment and the impact that are associated with the environment. The aircrafts of today are nearly 80 % more fuel efficient than those that were manufactured in the 1960s. There are certain aspects that needs to be kept in mind that the aircrafts in while in the air emit certain amount of carbon dioxide in the atmosphere. There are certain factors that had an impact on the people. There are people from various religions who board the planes for their travel. Malaysian airlines need to take the initiative that the people travelling in it are satisfied and they need to market the fact that the planes effective in holding up their demand and that the planes are efficient in saving the environment so that they can earn the trust of the people (Lee and Park, 2014). The micro environmental factors that affect the Malaysian airlines are: Competitors The competitors of Malaysian airlines are intense as the company faces tough competition from other airlines like the Singapore Airways and the Thai Airways. The company faces both full fare as well as low cost airlines that operate in the Asian region. There is immense competition that the company faces in the Middle East region, India and China. These competitions often create a pressure on the performance of the company and hamper the revenue of the company (Song Jing, n.d.). Employees Malaysian airlines have a well designed structure in the organization. There are talented employees who look after the benefit of the people. The productivity of the airline help the company improves their situation during the financial crisis that had hit the company in the year 2004-2005. Though there are certain advantages of having skilled employees who look to the benefit of the company, there were times when the inefficiency of the employees led to severe losses. This was mainly due to the poor decision making of the company. Demographic segmentation and differentiated strategy The Malaysian airlines operate on a service based criteria which accommodates the customer with an excellent flying experience. The company on a regular basis reviews the performance of the company so that they are able to update the service that they provide, and they stay in competitive advantage from their competitors. The target customers of the company are all class of people belonging to the high income group as well as the low income group. The company has initiated this approach so that they are able to attract a wide range of people (Palmer, 2000). The company tries to achieve those by introducing sales promotion through the media and also by establishing of subsidiaries in the business. The company ensures that the customers are entitled to a first class travelling experience at low prices whenever the people board the plane. The company follows a differentiated targeting as the company has special classes of tickets for all the types of people. There are various features that the company provides like corporate travel, government travel in the commercial sector apart from the various low priced and high priced flights that are provided to the people (Eggermond, 2007). In the corporate travel the company provides special facilities to the people of the corporate sector by planning the most attractive, competitive and suitable price structure for the corporation and for the people. In the government travel the company tries to provide for the government employees certain facilities as the government is the strategic partner of the company. The company provides tickets as well as travel warrants to the government officers and other officials on the duty. Consumer behavior identifies the needs and the wants of the people or the consumers. Needs are those that are unsatisfactory conditions that the people have and thus it prompts the companies to look into those matters to serve the people in a better way. There are certain aspects that are considered to be essential for the company to make the consumer feel happy and satisfied after they avail the services of the company. Malaysian airlines consider that the consumers of their services are in need of specific services so that they are satisfied while they are travelling by flight (Marshall, 2013). It needs to be seen that the companies spend huge amount of money to identify what makes the customers satisfied. There are various factors in the airline industry that makes the people alter their buying decision, or make a purchase. It needs to be identified that the passengers select different types of airlines based on the service that they receive, the socio economic condition of the people and also the purpose for which the people are availing the flight. With the rise in the competition among the various airlines, each one of the company are trying to offer one thing or the other to attract the customers from different nations (Elder, 2015). In Malaysian airlines the people are drawn to the service of the airlines due to several factors like the music, marketing, lighting and advertising. The company seeks to provide the people services that are beyond the expectations of the people. The company has extensive advertising on the various media so as to attract the people to avail the flight in spite the disaster that the company faced when the MH370 and MH17 crashed recently. More over the company provides hospitality services in the airlines where the company has tie ups with the local hospitals so that the people can receive emergency treatments in those hospitals. The cabin staffs of the airlines are very good they take care of the passengers in a highly sophisticated manner and the airlines had received the best award for the cabin crew. Thus these are some of the factors that prompt the customers to stay loyal to the airlines (Maricic, Veljkovic and Djordjevic, 2012). Considering the needs and the wants of the people, the company tries to grab the attention of the people by giving world class services, in the flight. The needs and demands of the people are looked after by the cabin staffs, so that the passengers do not have any complaints while they are traveling. There are certain other services that the company offers on the ground like the Golden Lounge which the people can use, the Kidscorner and the Platinum suites. In the air, the company provides services like the Experience First, the Business the Economy class. New positioning for Malaysian airlines The company can decide to launch a new premium airline regionally. The company can decide to launch a new range of flights that will provide short hauls, like the company introduces the new flights like the new Boeing 737-800 fleet. Given a fresh slate, the new model of the business be able to be planned from the beginning for the sustainable business success with no inertial drag of legacy of the airline models. The comparatively smaller dimension of Boeing 737 means the airline can soar to more destinations where the customers and the people wish for traveling, at times that are convenient to the schedules of the people (Malaysiaairlines.com, 2015). The company also intends to create a management structure separate from the existing one so that the company can concentrate on the distinctive needs of the customer of provincial quality travelers. This innovative airline will set innovative standards for the product and the quality of service, cost efficiency, as well as excellence in operation. It will thus set the outline for the success of the airline. New product development There are a number of airlines that offer Wi-Fi services on board the plane. The internet services on the planes are not a new concept. But the Malaysian airline are yet to install the system, though the onboard Wi-Fi system are slow compared to the terrestrial systems but the lack of the system on board t he Malaysian airlines are a drawback for the company. Even their toughest competitor like the Singapore airlines is into the services, and they are giving the Malaysian airlines tough competition (Annacchino, 2007). So the best product that could be developed is the online Wi-Fi system, which will be beneficial for the company as well as the people. There are several advantages if the company installs the Wi-Fi on the planes. The product can be named as MASconnect The product- the Wi-Fi on the planes is similar to the ones that are installed in the ground. But the services that the onboard wifi provides are not as fast as compared to the services that are the ground wifi provides. The MASconnect will provide the people with the opportunity to serve the internet even 30000 feet above the ground. The wifi will be provided with the air borne mobile connectivity. This facility will make the people use all their mobile phones and other devices which need the internet even while the people are on the air (BOONE, 2012). Advantages of MASconnect- the feature will come with a low cost of $1.95 so that the people can connect and stay in contact with the people on the ground. There are no extra roaming charges that will be applied to the customers as the people will need to pay as the people will pay for it along with their normal roaming charges (Intervistas.com, 2015). The people need to turn on their wifi and browse for the signal on their phones and it will connect once the password is provided. Disadvantages of MASconnect- it is not free and all the people will not be able to use the services and the people have to buy it. More over it will be available for the economic class or the business class and the government segment of the flight, initially. More over there is a disadvantage is that there is chance of data leakage to unauthorized people who try to access it Distribution strategy that the company can use The company can advertise for the product in their regular ads and can use big posters and hoardings to publish the product to the people. The company can use the television and the newspapers also to attract the people to the new feature that the company will install. More people will be attracted to the product as the people are in need of the internet service in all possible places so that they are able to work from any place, be it from 30000 feet above the ground (Business Plan Our Way Forward, 2011). Price and the promotional strategy The price of the product is minimal as the MASconnect will come for $1.95. The price is low as the concept is new and the company wants to test the acceptability of the product among the people. Once the product becomes acceptable in the market and the people like the experience the company will raise the price of the product. The people who wish to avail the services need to pay an additional price of $1.95 to the original price of the tickets. The various promotions that the company can use are to make the people have an experience of the Wi-Fi services for free so that the people are aware of the features that the flight will provide. More over the company can use advertisements in the airports and distribute pamphlets when the people book their flights in person or provide online brochures to the people who will book the ticket via online (Penaloza, Toulouse and Visconti, 2012). There are certain other strategies that the company can adopt that are the direct marketing of the product. The cabin crew can announce about the product when the people are on board that the airline will launch the paid Wi-Fi services for the people. The promotion of the product can be also through the word of mouth as the people will promote the product if they like the services and will tell others about the good services the MASconnect will provide. Targeting the customers The company will target two kinds of customers one is the business executives and the other is the government officials The company will provide the people with the facility of wifi on the plane for the business class and the economy class (Gordon, 2002). The company will target them as they are the people who are in the need of the wifi on the plane as they have work pressures and they would like to avail the airlines which will provide them with the services. More over they will be able to afford the additional cost of the wifi since it will be beneficial for them. More often than not the people are asked to submit the reports to the offices on time (Pooler, 2002). The next target customer of the company is the government officials as because the government of Malaysia is the strategic partner of the Malaysian airlines. The company will provide the services to the people when the people the government organizations will book the flights for the people. Additional elements of the extended marketing mix Malaysia Airlines in order to enhance the customer experience they need to improve customer service that the company provides to the people. In order to provide better service to the people the company needs to look at the needs of the people who are boarding the planes (Kishel and Kishel, 2005). The company needs to provide the people services that are innovative and are liked by the people. The company needs to maintain the 5 star image of the company. There are other changes that the company can adopt that are lower the cost of the tickets so that people of all economic backgrounds can avail the flights. The company should provide distinctive and unique products as compared to the competitors (Kotler, 1964). Service differentiation- the Malaysian Hospitality (MH) that the company provides are unparallel compared to the others in the business. More over the company provides services and has own award like the worlds best cabin staff and the Staff Service Excellence for Asia. These are for the services that the company provides to the general people and the government officials who board the planes (Melewar and Saunders, 2000). International tie-ups and domestic market In the domestic market the company tries to serve the people with the services of the company. The company tries to see that the people are well served so that they remain loyal to the company. In the international market the company is in collaborations with the Air Asia (Malaysiaairlines.com, 2015). It provides seamless associations all through and ensuing in lesser fleetcosts of procurement, ground handling as well as maintenance of costs and the improvements inthe on-time performance of the company as well as improvements in the utilization of asset. Conclusion It can be seen that the airline industry is one of the profitable industries in the world and it is also one of the most challenging. There are three major issues that put threat to this industry they are safety, sustainability and convenience. The Malaysian airlines provide world class flight experience for the people (Penaloza, Toulouse and Visconti, 2012). There are certain factors that lead to the airline being threatened like the competitors in the market and the two back to back damages to the flights. But there is one thing that needs to be kept in mind is that the airline is cheap compared to the other in the area and the airline provides as excellent services to the people on board the flight. The airline will need to incorporate certain changes so that the people overcome the fear and they remain loyal to it. References Annacchino, M. (2007).The pursuit of new product development. Amsterdam: Butterworth-Heinemann. Appannaiah, P., Reddy, D. and Ramanath, H. (2010).Principles Of Marketing. Himalaya Publishing House. Ashrafia, S. (2015).Mini Case Study: Malaysia Airlines. 1st ed. [ebook] Available at: https://www.adaptivecycle.nl/images/Mini_case_study_MAS.pdf [Accessed 2 Apr. 2015]. BOONE, L. (2012).Contemporary marketing, 2013 update. [s.l.]: Cengage learning custom p. BOONE, L. (2012).Contemporary marketing, 2013 update. [s.l.]: Cengage learning custom p. Business Plan Our Way Forward. (2011). 1st ed. 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